meankawin designs
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PACKAGING
Title: HEINZ BABY FOOD
UNDERGRAD. PROJECT
The objective of the packaging is to deliver ‘Premium and new sub-brand’ for Heinz baby’s soups, which will be, sell in a higher price in the market, because of their premium ingredients. This product is a brand new type in the category which none of competitors in the same category have done it before. Foil-blocked in Gold is used in the premium label.
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